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Cheer Industries Limited was incorporated in Hong Kong on August 8, 1988. It has grown from a small trading company that received orders from companies to its own production line and factories in DongGuan. Cheer has molding their own development department and plastic injection molding machines for production. From Hong Kong R&D products to DongGuan secondary processing, assembly and other processes,Cheer has rich experiences to handle different kinds of products especially household plastic products.
In 2018,Cheer decided to launch its own brand Dear Cheer 1988 by starting with the microwave lunch box series M. H. Ranchi. Starting from Hong Kong, heading to every corner of the world that is health-conscious.